From first click to repeat visit.
On autopilot.
Most clinics lose patients between the click and the chair. We close every gap in between.
- <60s response time
- 80-90% show rate
- 3-5x ROAS in 4 months
Meet PiperHQ
The platform behind every booking.
Every lead qualified, scored, and booked — before your reception sees it.
The tools behind the engine
Healthcare ads don't fail at the click. They fail at the follow-up.
Four leaks between the click and the booking.
01 CLICK
Wrong-fit traffic
You pay for clicks. They were never going to book.
02 FOLLOW-UP
The 4-hour gap
By the time you call back, they've booked with someone else.
03 QUALIFICATION
Reception drowning
Your front desk burns hours on people who won't convert.
04 BOOKING
The no-show wall
Half your booked patients never walk in the door.
The System
The full-stack patient acquisition system.
Five things working together. Most agencies do one of them.
The Qualification Engine
Qualifies every lead. Books the right ones.
Every inquiry gets a real conversation and a real score. Your reception only sees the ones ready to book.
- Lives on your site — no new tool to learn
- Plugs into your existing ad accounts
- Scores every lead with full reasoning, not just keywords
- Hands your team context for every conversation
Healthcare-Compliant Paid Ads
Most agencies get healthcare ads rejected. Ours don't. Compliance-checked before launch, refreshed weekly so your account never plateaus.
AI Qualification & Booking
Your reception shouldn't be screening leads. The AI asks the right questions, books qualified patients to your calendar, and routes the rest.
No-Show Prevention
Booked doesn't mean shown. Automated reminders at booking, 24h, and 2h. Show rates lift 30-50%.
Revenue Attribution
We don't report on form fills. We report on patients in your chair. Every dollar of ad spend tracked to revenue.
Want to see PiperHQ in action?
Book a DemoMost agencies stop at the chair. PiperHQ keeps going.
Reschedules, follow-ups, reviews, reactivation — every one of them, automatically.
RESCHEDULE
Piper
Hey Sarah, saw you cancelled Tuesday's appointment. We have Thursday 3pm or Friday 10am open — want me to grab one for you?
Sarah
Thursday 3pm works, thanks!
Piper
Done. You'll get a reminder 24h before. ✓
POST-VISIT
Piper
Hi Mark, hope your consultation with Dr. Lee went well today. Any questions about next steps or aftercare?
Mark
All good, but when should I schedule the follow-up?
Piper
I can book that for you — 6 weeks out is standard. How does Tuesday Oct 14 at 2pm look?
REVIEW REQUEST
Piper
Hi Emma, glad your treatment went well. Would you mind sharing your experience on Google? Takes 30 seconds.
Emma
Sure, send the link!
Piper
Here you go: g.page/r/... Thank you!
REACTIVATION
Piper
Hi James, it's been 4 months since your last visit. We just launched our new Invisalign program — free consult if you're interested?
James
Yeah actually I was just thinking about that. When can I come in?
Piper
Thursday 11am or Friday 4pm — which works better?
Fast to Live
14 days to live. ROAS by month 4.
No long onboarding. No quarterly roadmaps. We diagnose what's broken, ship the fix, and scale.
- 01
Diagnose what's leaking
Day 1
We audit your ads, funnel, and lead handling on a live call. You leave with a clear picture of where revenue is leaking — even if we never work together.
Deliverables
- Live audit
- Lead leak analysis
- Tailored growth plan
- 02
You're live
Day 14
Healthcare-compliant ads launched. PiperHQ embedded on your site. Every lead tracked from click to booking before we put real budget behind it.
Deliverables
- Compliant ads launched
- PiperHQ embedded
- End-to-end tracking validated
- 03
3-5x ROAS, on autopilot
Month 4
Qualified patients book themselves. We optimize creative and scale spend while PiperHQ handles every lead. You see the number climb.
Deliverables
- Weekly creative refreshes
- Daily account audits
- Monthly strategy calls
Why Zepi
Why healthcare practices choose Zepi over a generalist agency.
- Generalist agencyZepi Media + PiperHQ
Industry focus
Generalist agency
Works across any industry. Healthcare is one of many.
Zepi Media + PiperHQ
Healthcare-only. Every campaign, every angle, every compliance check.
Lead handling
Generalist agency
Hands you a spreadsheet. Reception sorts it out.
Powered by PiperHQ
PiperHQ qualifies every lead in 60 seconds. Reception only sees patients ready to book.
Booking flow
Generalist agency
Lead form → email notification → reception calls back hours later (if at all).
Zepi Media + PiperHQ
Lead form → AI qualification → auto-booked into your calendar.
Compliance
Generalist agency
Generic ad templates. Healthcare compliance is your problem.
Zepi Media + PiperHQ
Every angle compliance-checked before launch. Built for HIPAA-aware practices.
After the booking
Generalist agency
Their job ends when the lead is sent.
Zepi Media + PiperHQ
PiperHQ handles reschedules, follow-ups, and no-show recovery automatically.
Benchmarks
What good looks like.
The numbers every clinic should hit when their funnel runs end-to-end.
01
Response
<60s
Inquiry to first reply
vs. 4+ hours at a typical clinic
02
Conversion
0-0%
Inquiries that book consultations
vs. 8-12% at a typical clinic
03
Show Rate
0-0%
Booked patients who show up
vs. 55-65% at a typical clinic
04
Reviews
+0-0
New Google reviews per month
vs. 1-3 at a typical clinic
These are the numbers Piper is built to hit. On a call, we'll show you what our clients are running.
FAQ
Questions before the call.
If your question isn't here, ask us on the discovery call.
See where your funnel is leaking.
30-minute call. Live audit of your ads and funnel. You leave with a clear picture, even if we never work together.
Built on 100+ clinic owner conversations. Used by clinics across the UAE and UK.
30 minutes. No commitment. No pitch deck. Just clarity.